Case Study
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Autotrader - A Perfect Partner

We are often asked to undertake particular projects for clients: launch a new product, raise awareness of a campaign or create noise to increase sales at a key time of year.

While retained by Autotrader, we were asked to create an event to communicate the launch of its Perfect Partners advertising campaign to key team members and the media. Working with our associates at Different Day, we developed a branded room at the top of the (then empty) Centre Point building, creating printed photographic walls, building a mini cinema and developing a bespoke bar with THE best view of London.